The age-old question of balancing a successful career with being present for important family moments is a constant source of stress and anxiety for working parents. However, a new initiative called ‘For Working Parents’ aims to change this narrative.
This innovative enterprise offers valuable support to professional families, advocating for businesses to embrace flexibility when it comes to caregiving and career responsibilities.
Embracing workplace flexibility not only empowers parents and reduces workplace stress but also enables companies to retain top talent and experienced employees.
In today’s world, where an overwhelming 67% of working parents prioritise job flexibility, this initiative is set to revolutionise how corporate life accommodates childcare needs.
For Working Parents is committed to creating a work environment that fosters empathy and vulnerability, empowering parents to excel both professionally and personally.
The company offers a unique blend of storytelling, coaching, and parenting resources tailored to address the challenges faced by many working parents. Its goal is to equip businesses with the tools needed to create an inclusive environment, attract the best working parents, and reduce turnover rates due to family commitments.
“In a post-COVID world, too many working parents feel overwhelmed by demands,” says Amit Kalley, Co-founder of For Working Parents. “We’re here to help make work more inclusive, allowing parents to thrive both at work and at home.”
Recent studies highlight the significance of companies investing in parent-friendly policies. Working parents, especially mothers, have expressed feeling hindered in their career advancement due to parenting commitments. For Working Parents aims to change this by supporting businesses in adopting practices that ensure equal opportunities for all employees.
By promoting an environment where empathy and vulnerability are celebrated as strengths, For Working Parents helps organisations go beyond mere compliance with inclusivity laws, fostering a culture that supports, appreciates, and encourages working parents to grow.
As companies transition from the remote work era triggered by the COVID-19 pandemic, this initiative arrives at a critical time, offering fresh insights and proven strategies to adapt to the evolving needs of the workforce.
After all, it takes a village to raise a child and a solid support system to help parents stay grounded.
For more information about For Working Parents, please visit www.forworkingparents.com.
