Unlimited content. Since we crowdsource news, we offer far more articles than traditional players. By 2019, we project 30,000 writers – more than all news wires combined.
More content, more revenue. By increasing news outlets online offerings, we boost advertising opportunities and therefore revenue. If news outlets use Zenger to replace a news wire, the revenue growth will be even greater.
Higher quality content. Our tech automates most editing and fact-checking functions. Our diversity of content sources allows for a custom fit with a news outlet’s brands and audiences. The content will be shaped by deep data analysis of audience, in real time.
Better, smarter pricing. Content cost = 50% of gross ad revenue associated with our content, not a high, flat fee. Thus, content costs move in lock-step with ad revenue, protecting outlets from high costs without matching revenue – a unique competitive advantage.